Rebecca Sloat
Twist

Twist

Illustration, Packaging
Twist

Twist

Packaging and illustration for Twist, a new-to-market smarthome product with an elevated unboxing experience. The Twist bulb is a speaker and a lightbulb rolled into one, offering multi-room audio and lighting that adapts to the time of day.

 The packaging is highlighted by rich brand colors and playful illustrations. Each box is finished in a soft touch paper, creating a luxe hand-feel for the consumer; spot varnish moments add visual depth and portray an attention to detail found in the product itself.

The packaging is highlighted by rich brand colors and playful illustrations. Each box is finished in a soft touch paper, creating a luxe hand-feel for the consumer; spot varnish moments add visual depth and portray an attention to detail found in the product itself.

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 Twist’s unique product unveiling features a footprint that doubles in size once opened.

Twist’s unique product unveiling features a footprint that doubles in size once opened.

 The look and feel translates into a cohesive system of one, two, and three-bulb packs.

The look and feel translates into a cohesive system of one, two, and three-bulb packs.

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