Branding and corresponding print collateral for Hamlet, an on-demand interior design service.
With clean lines and low crossbars, a mid century modern vibe is reinforced in the primary logo. The secondary mark further accentuates the linear quality in an iconographic style.
The color palette is thoughtfully soft, playing up blues and natural hues that pair well with multiple design styles.
Custom iconography echo the secondary mark with a double-lined border and linear quality; a tonal color palette helps the design remain secondary to content.
The experience is completed with tactile design finishes—silk laminated stock, copper foil—that add to the sense of style and sophistication that emphasizes the Hamlet brand.